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Put a Roof Calculator on Your Website (and Capture the Lead)

Turn anonymous website traffic into measured leads with an embeddable roof report — hosted on your own domain.

5 min read · Updated February 2026

Most roofing sites waste their traffic

A typical contractor website converts one to two percent of visitors, almost entirely through a contact form nobody wants to fill in. An interactive tool that gives something back — a real measurement and a real number — routinely converts three to five times better.

How the embed works

  • One script tag pasted into your site template
  • The visitor enters their address inside your page
  • The report renders with your company branding
  • The lead lands in your Roofsy dashboard and inbox instantly
  • Domain allow-listing stops anyone else using your widget

Where to place it

  • Above the fold on the homepage
  • On every service page for replacement and repair
  • On city and neighbourhood landing pages
  • In place of the generic contact form

What it costs

The widget is part of Roofsy Pro at $99 per month, alongside unlimited reports, unlimited estimates and contracts. Leads captured through your own site are yours exclusively — they are never sold or shared.

Get your free roof report

Satellite measurements, a 0-100 condition score and your own price range — from just your address.

Free · About 60 seconds · No phone call · Matched with 3 top-rated roofers

Frequently asked

Will it slow my site down?
No. The script is small and loads asynchronously after your page renders.
Does it work on WordPress, Wix and Squarespace?
Yes — anywhere you can paste an HTML embed.
Are widget leads shared with other contractors?
Never. Leads from your own website belong to you alone.